Frank Gehry:
"It was by accident that I got into the fish image. My colleagues were starting to replay Greek temples. Y'know in the post-modern thing, I don't know, when was that... the 80s. That was hot, everybody was re-doing the past. I said, y'know, Greek temples are anthropomorphic. And three hundred million years before man was fish. If you wanna, if you gotta go back, if you're insecure about going forward, dammit, go back three hundred million years. Why are you stopping at the Greeks? So I started drawing fish in my sketchbook. and then I started to realize that there was something in it."
No special reason for the quote, just reminded me of this...